About Effa Ettah
Innovation & Digital Transformation Specialist, AI and Cybersecurity Consultant, Leadership Coach
Professional Background
With over a decade of experience at the intersection of technology and leadership, I specialize in guiding organizations through complex digital transformations. My expertise spans AI strategy development, cybersecurity risk management, and building resilient leadership teams.
Based in Manchester, I work with clients across the UK and internationally, bringing a blend of technical acumen and strategic vision to every engagement. My approach combines cutting-edge technology insights with practical implementation strategies tailored to your specific organizational context.
I hold advanced certifications in AI ethics, cybersecurity governance, and leadership development, complemented by a research background in human-computer interaction and organizational psychology.
My Journey & Key Milestones
A path defined by innovation, leadership, and transformative impact across industries.
2020 - Present
AI Strategy & Implementation Lead
Developed ethical AI frameworks for multiple Fortune 500 companies, resulting in successful implementation of AI solutions that increased operational efficiency by 35%.
2018 - 2020
Cybersecurity Leadership Program
Led a pioneering cybersecurity leadership initiative that trained over 200 executives across financial services, healthcare, and technology sectors.
2015 - 2018
Digital Transformation Consultant
Guided major retailers through comprehensive digital transformation initiatives, creating roadmaps for technological adaptation and cultural change.
2010 - 2015
Technology Innovation Researcher
Published groundbreaking research on the intersection of human cognition and emerging technologies, influencing industry standards for user experience design.
2020 - Present
AI Strategy & Implementation Lead
Developed ethical AI frameworks for multiple Fortune 500 companies, resulting in successful implementation of AI solutions that increased operational efficiency by 35%.
2015 - 2018
Digital Transformation Consultant
Guided major retailers through comprehensive digital transformation initiatives, creating roadmaps for technological adaptation and cultural change.
2018 - 2020
Cybersecurity Leadership Program
Led a pioneering cybersecurity leadership initiative that trained over 200 executives across financial services, healthcare, and technology sectors.
2010 - 2015
Technology Innovation Researcher
Published groundbreaking research on the intersection of human cognition and emerging technologies, influencing industry standards for user experience design.
Why I Do What I Do
I’m driven by the belief that technology should serve humanity, not the other way around. Throughout my career, I’ve witnessed organizations struggle with digital transformation—not because they lack technical resources, but because they approach it as a purely technical challenge.
I founded my practice to bridge the gap between technological possibility and human reality. By blending technical expertise with leadership development and strategic vision, I help organizations create transformations that are not just successful but sustainable.
My mission is to develop digital solutions and leadership teams that are ethical, effective, and empowering—ensuring organizations thrive in an increasingly complex world.
Ready to Work Together?
Let’s discuss how my expertise can help your organization navigate digital transformation with confidence.